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About MADD Canada
MADD stands for Mothers Against Drunk Driving.
Mothers Against Drunk Driving (MADD Canada) is a Registered Canadian Charitable Organization (Reg. No. 13907 2060 RR0001) which is volunteer-driven. The organization has a National Board of Directors representing membership from all regions of Canada.
MADD Canada is a non-profit grassroots organization with Chapters and Community Leaders across the country. MADD Canada Chapters are run by volunteers and include not only mothers, but fathers, friends, business professionals, experts in the anti-impaired driving field and concerned citizens who want to make a difference in the fight against impaired driving.
TNI and MADD Canada have been working together for over 6 years on a successful fundraising program. Throughout this time, TNI has raised millions of dollars for MADD Canada and is also a proud Corporate Supporter of MADD.
What MADD Canada Does
MADD Canada increases awareness about the
dangers of the violent crime of drinking and driving, through
many different ways.
- educational programs like the Close to Home Program
and 180 presentations
- legislative initiatives
- candlelight vigils, victim support, toll free
phone, brochures
- community events and displays
- Internet based information services and support
participation
- direct mail & telephone fundraising campaigns
- PSA (public service announcements): TV, radio,
highway pixel boards, etc
- Project Red Ribbon
- Signs of Summer campaign
The Mission of MADD Canada is to stop impaired
driving and support the victims of this violent crime.
MADD Canada's statement of beliefs:
- That our primary reason for existence is to eliminate
the killing and maiming caused by impaired driving.
- Equally vital to MADD Canada's existence is supporting
victims of this violent crime.
- That MADD Canada is a grassroots organization
that draws its strength, energy, and leadership from its volunteers.
- That active participation in MADD Canada chapter
activities is productive for the community and encourages healing
for many victims of impaired driving.
- An aggressive legislative and public policy advocacy
program is a must to achieve MADD Canada's mission.
- That a National Victims' Bill of Rights must be
created in order to ensure fair and respectful treatment of all
victims of crime.
- That a balanced program of public awareness, education,
legislation, and aggressive enforcement by police, crown attorneys,
and the courts is essential to eliminating impaired driving.
- That while an individual's decision to consume
alcohol is a private matter, driving after consuming alcohol
is a public matter.
- That impaired drivers and others who directly
contribute to the crime of impaired driving must be held accountable
for their behaviour.
- That proactive rehabilitation of impaired drivers
is essential.
- That driving is a privilege, not a right.
- That impaired driving crashes are not accidents.
MADD Canada Fact Sheet
- MADD Canada mission: to stop impaired driving
and to support victims of this violent crime
- 55 Chapters and over 5,000 volunteers across the
country
- More than 700,000 Canadians donate each year
- Over 4 million red ribbons are distributed
- More than 4 million pieces of mail sent each year
- 400,000 high school students see our multi-media
assembly presentation
- Approximately 1,000,000 hits on the website per
year
- MADD Canada’s annual budget is over $10,000,000
- Offer programs for victims’ services, public
awareness, legal research, chapter services and youth services
- FACT IS we have a long way to go in stopping impaired
driving
- 4 Canadians killed each day and 200 Canadians
seriously injured each day
- Approximately 75,000 Canadians impacted by impaired
drivers annually
- Estimated 12.5 million trips of impaired driving
each year in Canada
- Approximate average of only 70,000 charges
of impaired driving being laid in a given year
For more information on MADD
Please visit their website at: www.madd.ca
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